Independent artists often face a difficult task when trying to be noticed by labels. With so much competition, it can be hard to stand out and get your music heard. However, there are a few key strategies that can help independent artists increase their chances of being noticed by labels.
First and foremost, it is important to have a strong online presence. This includes having a professional social media presence, and a YouTube channel. These platforms allow you to connect with fans and industry professionals, and to showcase your music in a way that can be easily shared and promoted. Another important strategy is to network with other independent artists and industry professionals. This can be done through online music communities, social media groups, and music conferences. These connections can help you learn about new opportunities and gain visibility for your music.
As well as this, using music press and social media ads to increase credibility and follower numbers respectively will illustrate that you have industry backing and an audience to sell to. Digital press is crucial to securing Instagram and TikTok verification, as well as to launch successful funding applications with the PRS Foundation, Help Musicians and the National Lottery Fund. It’s also vital to apply for industry showcases such as SXSW, The Great Escape and Eurosonic, as well as to their respective VISA applications. Press also is important to strengthen negotiations with labels, booking agents, distributors and editorial playlist curators. Paid ads are vital for ensuring you're growing, as platforms incentivise professional pages to spend to attract eyeballs.
Without boosting posts and creating ads, artists typically reach less than 1% of their audience organically and will certainly be in no position to grow beyond their original base. Our ads are powered by automation and enable sustainable growth at a cost-effective rate to ensure you're always reaching new audiences.
Another great way to get noticed by labels is to play live as much as possible. This will help you build a fanbase and gain exposure in your local music scene. It will also give label representatives a chance to see you perform in person. Finally, consider using a music distribution service to get your music on streaming platforms like Spotify and Apple Music. This will make it easier for labels to find your music and see how well it is performing.
In conclusion, there are many ways for independent artists to increase their chances of being noticed by labels. By focusing on building a strong online presence, networking with other industry professionals, playing live as much as possible and using music distribution services. Independent artists can increase their chances of being signed to a label.