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How to Tap into TikTok’s Algorithm as an Independent Musician

July 26, 2024

Over the past few years, the music industry has seen rise to hundreds of new stars, man of which have found their fame on TikTok. Staying on top of the latest social media trends can help you reach thousands, and even millions, of potential fans across the globe. Here’s how you can make TikTok work for you:

Keep updated with the latest Trends:

Keeping an eye on the latest sounds, challenges and even dances (if thats your thing) can help boost your visibility to the TikTok algorithm. Recording and uploading covers of the hottest new tracks can additional drive traffic to your account, increasing your reach

‍Create engaging Content:

With platform users needing something to grab your attention, the first few seconds of your videos need to hook potential fans in. Giving users something unique to grab their attention can help them from swiping up!

Use appropriate Hashtags:

Staying ontop of trending hahstags will increase our chances of being discovered. However, make sure you use the right amount of relevant hashtags so you find the right audience.

Consistency is Key:

Posting regularly can help signal to the algorithm that you are a committed user, higher engagement with TikTok will then improve your chances of landing on the coveted ‘for you’ page.

Following these tips isnt a recipe for success, but it will set you off on the right foot for breaking into the TikTok algorithm. Time to get creating!

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